1986
Sounds Commercial - Opening / 40 Years Begins
The world is still analogue: landlines, paper diaries, fax machines, VHS, overhead projectors and heavy AV kit. Sounds Commercial begins its story.
A year-by-year look back at the people, projects, and moments that shaped the company from 1986 to 2026.
1986
The world is still analogue: landlines, paper diaries, fax machines, VHS, overhead projectors and heavy AV kit. Sounds Commercial begins its story.

1987
Conference production for a major UK supermarket chain before the Gateway transition. World context: Digital Audio Tape arrives as professional audio takes another step into digital recording.

1988
Flightcased CRTs, decks and hardware show cutting-edge AV in 1988. World context: the first transatlantic fibre-optic cable transforms global communications.

1989
Election-style conference staging from the archive. World context: Tim Berners-Lee proposes the World Wide Web at CERN.

1990
South Western Region conference with a fully themed futuristic set. World context: Adobe Photoshop launches, changing graphic design and image production.

1991
Retail data conference during a pivotal period for ASDA. World context: the World Wide Web goes live.

1992
Office technology showcase at the end of the typewriter era. World context: the first SMS text message is sent: Merry Christmas.

1993
Early multi-projector staging pushed presentation technology beyond the norm, with edge blending before edge blending had a name. World context: the Web is made freely available.

1994
Awards-night staging for the UK interiors retail and design industry. World context: commercial web browsers and online shopping start moving business online.

1995
Government conference on climate change challenges and opportunities. World context: Windows 95 helps PCs become part of everyday working life.

1996
Gothic-themed corporate event with custom castle-style scenery. World context: DVDs arrive, another move from analogue to digital media.

1997
Themed Calor conference continuing a long-running client relationship. World context: Wi-Fi's first technical standard lays the foundations for wireless connectivity.

1998
A ship-deck scenic build for a nautical themed conference. World context: Google is founded, changing how people find information.

1999
Staff briefing during a major period of supermarket change. World context: Bluetooth launches commercially and devices begin connecting wirelessly.

2000
Dramatic conference production for Cooper's growing UK operation. World context: the camera phone arrives, putting image capture in everyone's pocket.

2001
Classical themed Calor set with columns, drapes and grand staging. World context: the iPod launches with one thousand songs in your pocket.

2002
Corporate presentation built around a clear Vision theme. World context: 3G mobile networks launch in the UK, bringing useful mobile data to phones.

2003
Awards production for Britain's meat, food and retail industries. World context: Skype launches and internet voice/video calling starts changing communication.

2004
Commemorative event marking 300 years of British Gibraltar. World context: Facebook launches and the social-media era accelerates.

2005
A spectacular trade awards production remembered as an AV industry talking point. World context: YouTube launches and anyone can broadcast video to the world.

2006
Casino-themed awards production for charitable challenge achievements. World context: Twitter launches and real-time global conversation arrives.

2007
James Bond themed event for Matthew Clark. World context: the iPhone launches, a major shift in mobile technology and everyday digital life.

2008
Large-scale conference production for a familiar archive client. World context: Spotify launches and music moves from ownership toward streaming.

2009
Urban-themed awards production celebrating Affinion's UK team. World context: 4G begins commercial rollout and fast mobile internet becomes real.

2010
Awards-show production built around The Power of One. World context: the iPad launches and tablets create a new way to present and consume content.

2011
Choreographed live performance with video and concert-style staging. World context: Siri brings mainstream voice assistants to millions.

2012
Rock-themed awards for the vehicle repair and bodyshop industry. World context: Raspberry Pi inspires a new generation of programmers and makers.

2013
Awards celebrating leaders in sustainable business. World context: 4K television gathers momentum and ultra-high-definition images move mainstream.

2014
Prestigious wildlife and natural-history film awards. World context: VR returns as Oculus brings immersive technology back into focus.

2015
Football management awards dinner for the League Managers Association. World context: 4K production and LED display technology transform live events.

2016
Global procurement conference on customer-centric procurement and innovation. World context: live 360 video and VR expand how audiences experience events.

2017
National conference for the UK collision-repair network. World context: Face ID brings facial recognition to everyday smartphones.

2018
Annual awards dinner celebrating achievement in football management. World context: 8K broadcasting launches commercially in Japan.

2019
Conference focused on Moto Hospitality's future direction. World context: 5G launches in the UK, increasing mobile connectivity potential.

2020
Future-focused summit for the collision-repair industry. When everything stopped, teams adapted and online connection became essential. World context: Zoom becomes part of everyday life.

2021
National awards recognising leading suppliers and subcontractors. World context: virtual and hybrid events mature, joining physical and remote audiences.

2022
Awards celebrating the UK commercial finance and broking sector. World context: generative AI enters public consciousness with ChatGPT.

2023
Celebrating collision-repair excellence and emerging talent. World context: AI-generated images, video and content enter mainstream creative workflows.

2024
Business awards staged beneath Concorde at Aerospace Bristol. World context: spatial computing takes another leap with Apple Vision Pro and immersive experiences.

2025
Recent awards production bringing together large-format presentation, scenic detail and atmospheric lighting. World context: AI-assisted production tools become part of everyday creative workflows.

2026
From VHS, overhead projectors and analogue AV to LED, 4K, streaming, hybrid and immersive content. A celebration of 40 years of people, technology and making it happen.